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(Montreal,
CANADA) - Audace Lunettes announced an exclusive
partnership to represent Rudy Project Technically Cool
Eyewear
within the Canadian optical market. The partnership with
Audace demonstrates Rudy Project’s strong
commitment to growing the Rudy Project Authentic Sun Rx
Program in
Canada.
The
experience and expertise of Audace will be essential in
increasing sales in the Canadian optical market,
offering Canadian Eyecare Professionals an exciting
opportunity to partner with the leader in Sport Rx
Eyewear.
Audace
will support retailers with their base of loyal sales
reps, brand enhancement strategies and implementation of
creative sales support programs to increase consumer and
athlete recognition of the Rudy Project brand as a
leader in Sport Rx. This specialized approach will
highlight the Rudy Project difference and educate
Canadian optical retailers on ways to position the brand
to their customers and increase sell-though.
“The
Rudy Project line is an impressive addition to our
existing line of products and will be strongly
represented within the Canadian optical market,”
President of Audace Lunettes, Mr. Alain Lachambre
mentioned. “Opticians now have an exceptional opportunity to gain from this
growing market. Increasingly,
consumers and athletes alike are requesting a quality
product that will protect their eyes without
compromising their ability to perform their favourite
outdoor sports or activities.”
Rudy
Project North America is equally excited about the
partnership. “We have a huge passion for delivering
precision craftsmanship, innovation, technology, quality
and value,” said Rudy Project President, Paul Craig.
“And our partnership with Audace will assist in
sharing this passion with the Canadian Market,
effectively keeping Rudy Project at the forefront of the
Sports Rx industry in North America.”
About
Rudy Project:
Rudy Project provides exceptional sunwear and RX eyewear
solutions for athletes, designing and manufacturing
high-tech sunglasses, goggles, helmets and accessories.
Applying science, advanced materials and computer
technology, Rudy Project creates functional,
aesthetically superior and technologically advanced
products.
http://www.rudyprojectusa.com/
For
more information on the Rudy Project eyewear line,
please contact Audace Lunettes at 1-866-867-8888 or
visit our website at www.audacelunettes.com |
